Paid ad campaigns that bring Lansing customers to your door while your budget works harder. We manage the bids, the ad copy, and the landing pages so every dollar is accountable.
Fivenson Studios provides PPC Management and Google Ads services for businesses in Lansing, Michigan, serving the Ingham County market from their Ann Arbor headquarters with 14+ years of experience and 129+ five-star reviews.
A fit if you recognize your business in any of these.
Businesses that need leads now while SEO builds momentum
Companies running Google Ads themselves and not seeing the return they expected
Service businesses in competitive local markets where the top results are all ads
Business owners who want to know exactly where every dollar of ad spend goes
Paid advertising is the fastest way to put your business in front of ready-to-buy customers, but only when someone is watching the numbers every week. PPC management means we handle the keyword research, write the ad copy, set the bids, and adjust campaigns based on what is actually driving calls and form fills, not guesswork. The goal is simple: more qualified leads for less cost per lead.
Most Lansing businesses running Google Ads on their own are paying for clicks that never turn into customers. We rebuild campaigns around the searches that signal real intent, tighten the budget so it stops leaking, and pair every ad with a landing page designed to convert. You get leads coming in now, plus a clear picture of what each one costs and where your money went.
We optimize bids and negative keywords weekly so your Lansing budget goes toward searches that convert, driving down what each real lead actually costs you.
For eligible Lansing service businesses, we set up and manage Local Services Ads that place you at the very top with a Google Guaranteed badge, so you pay for leads, not clicks.
Ads are only half the equation. We pair every campaign with a focused landing page so Lansing clicks turn into calls and booked appointments instead of bounces.
Every ppc management project tailored to the unique needs of Ingham County businesses.
Keyword research, ad copy, bid management, ongoing optimization. We target the terms your customers actually search and eliminate wasted spend.
For service businesses, LSAs put you at the very top with a Google Guaranteed badge. Setup, verification, budget management, lead tracking.
Ads are half the equation. We build and test landing pages designed to convert the traffic your ads drive. Better pages mean lower cost per lead.
Monthly reports: where the budget went, how many leads came in, what each cost, what changes next. No vanity metrics, just business impact.
Lansing is home to roughly 7,500 businesses serving a population of about 112,644, and in a market this active the top ad slots are competitive across nearly every service category. Smart PPC management is how a Lansing business claims that paid space without overpaying for it.
Lansing businesses choose Fivenson because we treat your ad budget like our own: fewer wasted clicks, a lower cost per lead, and monthly reporting that shows exactly what the spend returned. You own your ad accounts and data, and you stay because the results earn it.
We dig into your market, competitors, and customers in Lansing to build a custom PPC Management strategy that actually fits your business.
Before we begin, you get a clear direction, timeline, milestones, and exactly what to expect. No guesswork.
You'll see the direction and early work come together in real time. We revise until it converts like it should.
Done right from day one. Your Ingham County PPC Management is engineered to perform and convert.
We handle the rollout details and post-launch checks so everything goes live smoothly.
Success is a continuous loop. We analyze the user interaction data, refine our funnels, and iterate on what works to ensure sustained scaling.
Ready to Be Our Next Success Story?
129+ five-star reviews from businesses across Ingham County and Michigan.
"Fivenson Studios did a great job with our website. Chris was extremely easy to work with, and continues to maintain our site. He is always very helpful when we have any questions relating to the website or internet in general."
"Chris Fivenson and staff did a very nice job redesigning my website. It is more modern and useful now. Chris was always pleasant and patient."
"Unlike most all of the people commenting here, my work thus far has been centered on theoretical applications for the internet."
03 - Our Portfolio
Real Michigan businesses that came to us for results - and got them.
Simulating cinematic video walkthroughs of our real client websites & PPC Management engines.
Free consultation · no pressure, no obligation. We'll show you exactly what we'd do for your business.
Straight answers before you get started.
It depends on your industry and how competitive the paid space is for your service in the Lansing market. We start by modeling a realistic cost per lead for your category, then set a budget that can generate meaningful volume without overspending. You will always know what your money is doing before you commit it.
Unlike efforts that build over months, paid campaigns can start generating clicks and calls within days of launch. That speed is exactly why so many Lansing businesses use PPC to bring in leads now while longer-term growth systems build momentum. We spend the first few weeks optimizing so cost per lead keeps improving.
Local Services Ads place qualifying service businesses at the very top of results with a Google Guaranteed badge, and you pay per lead rather than per click. Many Lansing service providers in home services, legal, and healthcare-adjacent categories qualify. We handle the verification process and manage the account so the leads that come in are relevant to what you offer.
This is the most common reason Lansing businesses call us. Usually the budget is leaking on broad keywords, the ad copy is generic, or clicks land on a page that does not convert. We rebuild the account around high-intent searches, tighten targeting to your real service area, and fix the landing page so the same budget produces far more leads.
Both, because ads are only half the equation. Sending paid Lansing traffic to a weak page wastes the budget, so we build and optimize landing pages designed to turn clicks into calls and form fills. Every element, from the headline to the contact form, is aimed at conversion.
Every month you get a clear report showing where the budget went, how many leads came in, what each one cost, and what we are changing next. No vanity metrics, just the numbers that tie back to real customers and revenue. You will never have to guess whether your Lansing campaigns are working.
You do, always. We build and manage the campaigns inside accounts you own, so if you ever move on, everything stays with you. That ownership is core to how we partner with Lansing businesses: you stay because the results earn it, never because you are locked in.
They solve different problems and work best together. PPC brings in leads quickly by placing paid ads in front of ready buyers, which is ideal when you need volume now or you serve a competitive Lansing category. It also gives you fast data on which searches convert, insight that strengthens your longer-term growth over time.
Yes. We can set your campaigns to focus on areas like Old Town, REO Town, the Eastside, or the Stadium District, and extend to nearby cities such as East Lansing, Haslett, and Holt when it fits your service area. This keeps your budget on the customers you can actually serve rather than paying for clicks outside your reach.
It begins with a consultation where we review your goals, your current ad spend if any, and the competition in your Lansing market. From there we build a proposal with a recommended budget, campaign structure, and expected cost per lead. There is no pressure, just a clear plan you can decide on with confidence.
Fivenson Studios serves businesses throughout Ingham County and surrounding Michigan communities.
Founded in 2012 and based in Ann Arbor, Michigan, Fivenson Studios is a full-service digital agency specializing in website design, search engine optimization, graphic design, branding, logo design, app development, ecommerce, and marketing services for businesses across Michigan. We have launched 200+ websites, earned 129+ perfect five-star reviews, and helped clients scale from early-stage businesses to eight-figure exits. We work directly with business owners and are invested in your results from day one.
From service companies on Cedar Street to professional firms in the Stadium District and shops in Old Town and REO Town, Lansing businesses compete for the same paid placements every day. In a capital-city economy built on Government, Healthcare, Automotive, and Education, we build campaigns tuned to the customers each of those industries actually needs, then optimize the bids and landing pages so the leads keep coming.
Local resources: Michigan Chamber of Commerce · Michigan State University
Join 129+ Michigan businesses that trust Fivenson Studios. Get a free consultation today.
