SEO built for Lansing businesses that need to be found first when Ingham County customers search for what you do. Real rankings, real calls, real reporting every month.
Fivenson Studios provides SEO services for businesses in Lansing, Michigan, serving the Ingham County market from their Ann Arbor headquarters with 14+ years of experience and 129+ five-star reviews.
A fit if you recognize your business in any of these.
Businesses that depend on local customers finding them through Google
Companies that tried SEO before, did not see results, and want someone who will show them the data every month
Service businesses in competitive markets where the Map Pack is the difference between getting calls and getting skipped
Business owners spending on ads who want to build an organic channel that keeps working even when the ad budget stops
Every seo project tailored to the unique needs of Ingham County businesses.
Optimizing your Google Business Profile, citations, and map pack presence so you show up when Lansing customers are searching nearby. This is where most local leads start.
Finding the exact terms your customers use and building your optimization around the ones that actually drive business, not just traffic.
Title tags, meta descriptions, headers, internal linking, schema markup, and site speed. All the technical signals Google uses to evaluate and rank your pages.
Earning quality backlinks from relevant local and industry sources that build your domain authority and improve rankings over time. No shortcuts, no shady networks.
SEO is how the people already looking for your business actually find you. When a Lansing customer searches for a service near them, Google decides who shows up in the map pack and who gets skipped. That decision is not luck. It comes from your Google Business Profile, the keywords your pages target, your site speed, your local citations, and the quality of the sites linking back to you. SEO is the ongoing work of getting all of that right so you earn the top spots instead of paying for every click.
Most businesses we meet in Lansing have tried SEO before and walked away frustrated because no one ever showed them the numbers. We do it differently. We research the exact terms your customers type, optimize the pages and profiles that drive calls, and send you a plain-English report every month showing where you rank and why. You own every asset we build, and you stay because the results are working, not because you are locked in.
We optimize your Google Business Profile, citations, and local signals so you appear in the top three map results when Lansing customers search nearby. That top-three spot is where most of the calls go.
We research the exact terms Ingham County customers use and build your SEO around the ones that bring paying work, not just empty traffic. Every ranking we chase is tied to revenue you can measure.
You get a clear monthly report showing your Lansing rankings, calls, and progress in plain English. If you have been burned by an agency that went quiet, this is the accountability you were missing.
We dig into your market, competitors, and customers in Lansing to build a custom SEO strategy that actually fits your business.
Before we begin, you get a clear direction, timeline, milestones, and exactly what to expect. No guesswork.
You'll see the direction and early work come together in real time. We revise until it converts like it should.
Done right from day one. Your Ingham County SEO is engineered to perform and convert.
We handle the rollout details and post-launch checks so everything goes live smoothly.
Success is a continuous loop. We analyze the user interaction data, refine our funnels, and iterate on what works to ensure sustained scaling.
Ready to Be Our Next Success Story?Lansing is home to roughly 112,000 residents and about 7,500 businesses, which means competition for the same searches is real. Ranking well in a market this size is the difference between a steady stream of calls and watching those customers click on a competitor instead.
Lansing businesses choose Fivenson because we tie SEO to outcomes you can see: showing up in the Google map pack, ranking for the terms that bring paying customers, and appearing in AI answers when people ask ChatGPT or Gemini who to hire. No vanity metrics, just visibility that turns into calls.
129+ five-star reviews from businesses across Ingham County and Michigan.
"Working with Chris at Fiveson Studios was a great experience. He did an excellent job building the Atlas HDD website and was professional, responsive, and easy to work with throughout the entire process."
"We had an outstanding experience working with Chris and Emily at Fivenson Studios. They were thoughtful, responsive, creative, and genuinely invested in bringing our vision to life."
"From the very start, they came in asking what I wanted to see from my nonprofit website. They took the time to ask questions and offer suggestions based off of my responses. Extremely professional work."
03 - Our Portfolio
Real Michigan businesses that came to us for results - and got them.
Simulating cinematic video walkthroughs of our real client websites & SEO engines.
Free consultation · no pressure, no obligation. We'll show you exactly what we'd do for your business.
Straight answers before you get started.
SEO pricing depends on how competitive your industry is and how many services or locations you want to rank for. A local service business in Lansing has different needs than a multi-location practice covering East Lansing and Holt. We build a scope around your goals and give you a clear proposal, so you know exactly what you are investing in before you commit.
Local SEO usually starts showing movement in the first two to three months, with stronger ranking and call growth by month six and beyond. Map pack improvements can come faster than competitive keyword rankings. Anyone promising you instant results is not being honest about how search works, and we would rather set a realistic timeline you can trust.
Local SEO focuses on getting you found by nearby customers through Google Maps, your Business Profile, and location-based searches like "near me." Regular SEO focuses more broadly on ranking web pages for topics and keywords. For most Lansing service businesses, local SEO is where the calls come from, so that is where we start.
This is the most common thing we hear from Lansing business owners, and it usually comes down to two problems: the wrong keywords and no reporting. We research terms that actually drive business and send you a monthly report showing your rankings and progress. You will always know what we are doing and whether it is working.
Yes. The same foundation that helps you rank in Google, a clear site, strong local signals, and trustworthy content, also helps AI engines like ChatGPT, Gemini, Claude, and Perplexity understand and recommend your business. As more Lansing customers ask AI tools for recommendations, being structured for discovery matters more every year.
Ads and SEO work well together, but they are not the same. Ads stop the moment you stop paying, while SEO builds lasting visibility you own. Many Lansing businesses use ads for quick wins while SEO builds the map pack and organic rankings that keep bringing calls without a per-click cost.
Depending on your plan, monthly work includes optimizing your Google Business Profile, refining title tags and content, building local citations, earning quality backlinks, adding schema markup, and improving site speed. We then report on rankings, calls, and traffic. Every task ties back to helping more Lansing customers find and choose you.
We research the real phrases your Lansing customers type, from broad service terms to specific "near me" searches, then focus on the ones with genuine buying intent. We also study what competitors in your industry already rank for. The goal is rankings that produce calls and revenue, not traffic that never converts.
Absolutely. We build and optimize a Google Business Profile and location pages for each spot, whether you serve Lansing, East Lansing, Haslett, or Holt. Multi-location SEO makes sure each address ranks in its own map pack so nearby customers find the location closest to them.
You keep everything. The optimized profile, the content, the pages, and the authority we build are yours. We believe you should stay because the results are working, not because you are trapped. If you ever leave, you walk away owning the foundation we built together.
Fivenson Studios serves businesses throughout Ingham County and surrounding Michigan communities.
Founded in 2012 and based in Ann Arbor, Michigan, Fivenson Studios is a full-service digital agency specializing in website design, search engine optimization, graphic design, branding, logo design, app development, ecommerce, and marketing services for businesses across Michigan. We have launched 200+ websites, earned 129+ perfect five-star reviews, and helped clients scale from early-stage businesses to eight-figure exits. We work directly with business owners and are invested in your results from day one.
In a capital city where government, automotive, healthcare, and education anchor the economy, and where established names like the Boji Group, Gillespie Group, and Lansing Brewing Company set a high bar, standing out in search takes real strategy. That local visibility is what keeps the phone ringing for service businesses across the Eastside and Stadium District.
Local resources: Michigan Chamber of Commerce · Michigan State University
Join 129+ Michigan businesses that trust Fivenson Studios. Get a free consultation today.