From Front Street storefronts to wineries on the Old Mission Peninsula, your website is the first impression Traverse City customers and visitors meet. We build digital foundations that load fast, read clearly, and turn that first click into a real conversation.
Fivenson Studios designs and builds websites for businesses in Traverse City, Michigan, serving the Grand Traverse County market from their Ann Arbor headquarters with 14+ years of experience and 129+ five-star reviews.
A fit if you recognize your business in any of these.
Business owners whose website is more than three years old and no longer reflects where the business is today
Companies getting traffic but not getting leads, and suspecting the site is the problem
Startups going to market for the first time who need a professional online presence before launch day
Service businesses that live and die by phone calls and form submissions
There are 2,500+ businesses in Traverse City, and a lot of them are competing for the same searches. When someone types in what you do and adds Traverse City to the search, the top three results get the overwhelming majority of the clicks. If that is not you, it is someone else.
Website Design is not just about adding your city name to a few pages. It is about your Google Business Profile, your site structure, your content, your backlinks, and a dozen other factors working together. We manage all of it so you can focus on running your business.
Traverse City lives on a seasonal rhythm, so we design sites that welcome the summer visitor researching wineries and the year-round resident who needs you in February. Clear navigation and fast load times serve both audiences without making either feel like an afterthought.
A beautiful site that no one finds is a missed opportunity. We structure your pages so Google Search, Maps, and AI engines like ChatGPT and Perplexity can immediately understand who you are and that you serve Traverse City and nearby Suttons Bay, Elk Rapids, and Petoskey.
Your website, content, and domain belong to you, not to us. We build on systems you control so your Traverse City business keeps its independence and stays with us because the partnership works, never because you are locked in.
We dig into your market, competitors, and customers in Traverse City to build a custom Website Design strategy that actually fits your business.
Before we begin, you get a clear direction, timeline, milestones, and exactly what to expect. No guesswork.
You'll see the direction and early work come together in real time. We revise until it converts like it should.
Done right from day one. Your Grand Traverse County Website Design is engineered to perform and convert.
We handle the rollout details and post-launch checks so everything goes live smoothly.
Success is a continuous loop. We analyze the user interaction data, refine our funnels, and iterate on what works to ensure sustained scaling.
Ready to Be Our Next Success Story?Traverse City is a community of roughly 15,500 residents supporting around 2,500 businesses, from Downtown retail and Slabtown restaurants to healthcare, technology, and the wineries that define our region. In a market shaped by seasonal tourism and year-round locals, your website has to work for both the visitor planning a Cherry Festival weekend and the neighbor searching for you on a Tuesday morning.
Whether customers find you on Google, Bing, or through an AI assistant, your visual brand is what makes them choose you. Fivenson Studios helps businesses across Traverse City and Grand Traverse County look the part and win the business.
129+ five-star reviews from businesses across Grand Traverse County and Michigan.
"Fivenson Studios did an outstanding job with our logo, branding, and website design. They understood our vision immediately and delivered a clean, professional brand that elevated our business. Their marketing strategy has been clear…"
"Loved working with Fivenson and Chris! They built me a dope website for my agency, would highly recommend."
"Fivenson Studios did a great job with our website. Chris was extremely easy to work with, and continues to maintain our site. He is always very helpful when we have any questions relating to the website or internet in general."
Every website design project tailored to the unique needs of Grand Traverse County businesses.
Built from scratch around your brand, your goals, and your customers. No templates, no cookie-cutter layouts. Just a site that looks and works the way your business needs it to.
Easy for your team to manage after launch. We build on platforms that give you control without needing a developer every time you want to change a phone number or add a blog post.
Fast sites rank better and convert better. We optimize every build for Core Web Vitals and mobile performance from the start because slow pages lose customers.
On-page SEO, schema markup, site structure, and Search Console setup included on every project. You should not have to pay extra to be findable on Google.
03 - Our Portfolio
Real Michigan businesses that came to us for results - and got them.
Simulating cinematic video walkthroughs of our real client websites & Website Design engines.
Free consultation · no pressure, no obligation. We'll show you exactly what we'd do for your business.
Straight answers before you get started.
Pricing depends on what your business actually needs, from a focused site for a Downtown retailer to a larger build for a winery or healthcare practice with multiple services. We scope every Traverse City project around your goals and budget, then give you a clear, fixed quote before any work begins. No surprises, no padded packages you will not use.
A typical project covers strategy, design, mobile-friendly development, core pages, and the on-page structure that helps you get found locally. We also set up the foundation for SEO, contact forms, and scheduling so your site is ready to turn visitors into customers. Every piece is built around the outcomes that matter to your business, not a generic template.
Most small business websites in Traverse City take four to eight weeks, depending on the number of pages and how quickly we receive your content and feedback. Larger sites with online ordering, booking, or membership features take longer. We give you a realistic timeline up front and keep you updated at every milestone.
Yes, and that matters more than ever here. A visitor walking Front Street or driving in from Charlevoix is almost always searching on a phone, so we design mobile-first and test across devices. Your site will load quickly and read clearly whether someone finds you on a laptop, a tablet, or a phone.
Absolutely. We build every site with local discovery in mind, structuring your pages, location signals, and content so search engines connect you with Grand Traverse County customers. From there, ongoing local SEO and a well-managed Google Business Profile strengthen your visibility on Search and Maps over time.
We do. Tourism and wine are central to the Traverse City economy, and those businesses have specific needs like event calendars, tasting room hours, online reservations, and galleries that show off the experience. We design sites that capture the seasonal energy of the region while staying easy to update year-round.
It depends on the foundation. If your current site is slow, hard to update, or invisible in search, a rebuild is often the smarter long-term investment. We start with an honest review of what you have, then recommend the path that protects your budget and sets your Traverse City business up to grow.
Yes. We build on platforms you can manage, and we walk you through editing text, swapping images, and posting updates before launch. For busy owners who would rather focus on running the business, we also offer ongoing support so your site stays current without becoming another task on your plate.
We do. Alongside Traverse City, we partner with businesses in Suttons Bay, Northport, Elk Rapids, Charlevoix, and Petoskey across northern Michigan. The same approach applies everywhere: build a strong digital foundation, make it easy to find, and tie the work to real growth for your community.
It starts with a conversation, not a contract. We learn about your business, your customers, and what success looks like for you, then map out a plan and a clear quote. When you are ready, we begin building. You can reach out through our contact form to schedule that first conversation whenever it suits you.
Fivenson Studios serves businesses throughout Grand Traverse County and surrounding Michigan communities.
Founded in 2012 and based in Ann Arbor, Michigan, Fivenson Studios is a full-service digital agency specializing in website design, Website Design, graphic design, branding, logo design, app development, ecommerce, and marketing services for businesses across Michigan. We have launched 200+ websites, earned 129+ perfect five-star reviews, and helped clients scale from early-stage businesses to eight-figure exits. We work directly with business owners and are invested in your results from day one.
Traverse City's business community runs deep. The corridors along Woodward Avenue, Michigan Avenue, Grand River are active, and the industries driving most of the local economy · Automotive, Tech, Healthcare, Manufacturing · are all competing for the same customers online. Most of those searches start the same way: someone types what they need into Google and picks from the first few results. Where does your business show up right now?
We have helped businesses across Grand Traverse County climb from page two to page one and into the Google Map Pack. If you are serious about growing your search visibility in Traverse City, we are a good fit.
From Downtown, Slabtown, and Old Town to the corridors along Front Street and Garfield Avenue, Traverse City businesses each compete in their own corner of the local market. The Traverse City economy leans on Tourism, Wine, and Healthcare, and website design that speaks to those buyers wins. Neighbors like Traverse City Area Chamber of Commerce, 20Fathoms, and Clark Manufacturing LLC are part of what makes being found here local, not generic. Community anchors like The Father Fred Foundation . and Grand Traverse Regional Community Foundation are part of the local fabric, too.
Join 129+ Michigan businesses that trust Fivenson Studios. Get a free consultation today.