Fivenson Studios builds Shopify and WooCommerce stores for Ann Arbor businesses, from your first online storefront to a full checkout rebuild designed to turn browsers into paying customers.
Fivenson Studios provides Ecommerce services for businesses in Ann Arbor, Michigan, serving the Washtenaw County market from their Ann Arbor headquarters with 14+ years of experience and 129+ five-star reviews.
A fit if you recognize your business in any of these.
Businesses ready to sell online for the first time who need a store built right from the start
Existing stores that are not converting and need a rebuild focused on the checkout experience
Retail businesses adding an online channel alongside their physical location
Product-based businesses scaling beyond local who need a store that handles volume
Every ecommerce project tailored to the unique needs of Washtenaw County businesses.
Custom Shopify stores built for conversion. Theme customization, app integrations, product setup, checkout optimization.
Ecommerce on WordPress for businesses wanting ownership, flexibility, and customization without monthly platform fees.
Descriptions, photography guidance, variants, categories, and filtering built to help customers find what they want and buy with confidence.
Product and category page optimization, Google Shopping, abandoned cart recovery. Driving traffic and bringing back the ones who left.
An online store is more than a catalog with a Buy button. It is where an Ann Arbor business earns the confidence to complete a sale. When product pages are clear, variants are easy to choose, and checkout takes seconds instead of second-guessing, more of the people who add to cart actually finish the purchase. That is the difference between a store that looks fine and a store that sells.
Most owners we meet are not asking for another platform. They want a store built right the first time, or an existing one rebuilt around the moment that matters most: checkout. Whether you are launching on Shopify, keeping ownership and flexibility on WooCommerce, or fixing a store that gets traffic but not orders, the work is the same. Build a store customers trust, make it effortless to buy, and give you a system you own and can grow.
We design the path from product page to purchase so Ann Arbor shoppers can pick variants, see shipping, and pay without friction. Fewer abandoned carts means more completed orders from the traffic you already have.
Whether we build on Shopify or WooCommerce, your Ann Arbor business keeps control of its catalog, customers, and content. You stay with us because the work is good, never because you are locked in.
Clear descriptions, organized categories, smart filtering, and photography guidance help customers find exactly what they want. For a Kerrytown maker or a Main Street shop, that clarity turns interest into checkout.
We dig into your market, competitors, and customers in Ann Arbor to build a custom Ecommerce strategy that actually fits your business.
Before we begin, you get a clear direction, timeline, milestones, and exactly what to expect. No guesswork.
You'll see the direction and early work come together in real time. We revise until it converts like it should.
Done right from day one. Your Washtenaw County Ecommerce is engineered to perform and convert.
We handle the rollout details and post-launch checks so everything goes live smoothly.
Success is a continuous loop. We analyze the user interaction data, refine our funnels, and iterate on what works to ensure sustained scaling.
Ready to Be Our Next Success Story?
Ann Arbor is home to roughly 121,000 residents and about 8,000 businesses, from Kerrytown makers and Main Street retailers to research-driven brands born out of the city's tech and education scene. It is a market with real buying power and customers who expect a polished, trustworthy way to purchase online.
Whether customers find you on Google, Bing, or through an AI assistant, your visual brand is what makes them choose you. Fivenson Studios helps businesses across Ann Arbor and Washtenaw County look the part and win the business.
129+ five-star reviews from businesses across Washtenaw County and Michigan.
"My name is Darrick Hollowell Jr Owner Of Splurge and Debatcave Records located in Detroit, Michigan. Before I came in Fivenson I had a boring website that was tangled and confusing."
"Working with Chris at Fiveson Studios was a great experience. He did an excellent job building the Atlas HDD website and was professional, responsive, and easy to work with throughout the entire process."
"We had an outstanding experience working with Chris and Emily at Fivenson Studios. They were thoughtful, responsive, creative, and genuinely invested in bringing our vision to life."
03 - Our Portfolio
Real Michigan businesses that came to us for results - and got them.
Simulating cinematic video walkthroughs of our real client websites & Ecommerce engines.
Free consultation · no pressure, no obligation. We'll show you exactly what we'd do for your business.
Selling online from Ann Arbor means serving two very different customers at once: the local who knows your Main Street shop and the buyer three states away who has never heard of you. An ecommerce site here has to earn both. We build stores for Ann Arbor businesses that carry the trust of a known local name into a checkout that a stranger will also complete without hesitation.
Ann Arbor merchants often start with a physical presence in Downtown or Kerrytown and add online sales to reach past the city. That transition is where stores break: local reputation does not automatically translate into online conversion. We design the catalog, product pages, and checkout so a first-time visitor gets the same confidence a Main Street regular already has, with clear shipping terms, honest photography, and a cart that works on the phone most Ann Arbor shoppers use.
The University of Michigan and Eastern Michigan University drive sharp seasonal demand: move-in, game days at Michigan Stadium, graduation, and the long summer lull. An ecommerce site aimed at that market needs to handle traffic spikes and promote the right products at the right moment. We build merchandising and performance headroom into Ann Arbor stores so a rush around a University of Michigan calendar event turns into orders instead of a crashed page.
A lot of what sells out of Ann Arbor is specialty: food, craft goods, and small-batch products where the story is part of the value, in the mold of a Zingerman's Delicatessen or the Ann Arbor Distilling Company. Generic ecommerce templates flatten that story into a price and a photo. We design product pages that give a maker room to explain what makes the thing worth buying, so the margin the brand has earned locally survives the move online.
The unglamorous parts of ecommerce are where Ann Arbor businesses lose money quietly: mishandled sales tax, clumsy shipping rules, and abandoned carts at the payment step. We set up the store's payment, tax, and fulfillment logic so it is correct from the first order, and we watch the checkout funnel after launch. For a Washtenaw County business, getting these mechanics right is the difference between an online channel that pays for itself and one that leaks.
Straight answers before you get started.
It depends on what you value most. Shopify is a fast, reliable way to launch a polished store with less upkeep, which suits many Ann Arbor retailers adding an online channel. WooCommerce runs on WordPress and gives you deeper ownership, flexibility, and customization without monthly platform fees. We help you choose based on your catalog, budget, and how hands-on you want to be, then build it right.
Yes, and it is one of the most common projects we take on. Usually the issue lives in the product pages and checkout: unclear variants, missing information, too many steps, or a payment flow that creates doubt. We rebuild the buying experience around the moment of purchase so more of your existing traffic completes an order, rather than chasing more visitors first.
Absolutely. Many retailers on Main Street and around Downtown add an online channel alongside their storefront. We build the store to complement your in-person business, keep your catalog consistent across both, and set up a system your team can manage day to day. Selling online becomes an extension of your shop, not a second job.
A focused Shopify or WooCommerce launch typically takes a few weeks, depending on how many products you carry and how ready your photos, descriptions, and shipping details are. A full rebuild of an existing store can move faster once we know your catalog. We give you a clear timeline in the proposal so you know exactly what to expect before we start.
Anyone can drop products into a template. We build stores around the way your customers actually shop and buy, with checkout, categories, and product pages designed to convert. As an Ann Arbor partner working here since 2012, we build to the standard this market expects and hand you a store you fully own and can grow over time.
Yes. Strong catalogs sell, so we help shape product descriptions that answer real questions and guide customers to the right choice. We also provide photography guidance so your images look consistent and professional. Clear copy and clean photos build the confidence an Ann Arbor shopper needs to click buy.
We do. A large share of shoppers add items and leave before paying, and recovering even a portion of those carts adds real revenue. We set up abandoned cart recovery along with the product and category optimization that helps customers find and choose items in the first place, so fewer sales slip away.
It has to. Most Ann Arbor shoppers will browse and buy on their phones, so we build every store to load quickly and check out smoothly on mobile. Variants, filtering, and payment all need to feel effortless on a small screen, and we test the full buying path before launch.
Yes. We build on platforms your team can actually run, and we set things up so adding products, updating prices, and processing orders are straightforward. We also walk you through how everything works at handoff. You own the store and stay independent, and we are here when you want a partner for the next phase.
The best first step is a consultation. Tell us what you sell, whether you are launching new or rebuilding, and what is getting in the way of more orders. We will recommend Shopify or WooCommerce, outline the build, and send a proposal with clear scope, timeline, and cost. From there, we start building your Ann Arbor store block by block.
Fivenson Studios serves businesses throughout Washtenaw County and surrounding Michigan communities.
Founded in 2012 and based in Ann Arbor, Michigan, Fivenson Studios is a full-service digital agency specializing in website design, search engine optimization, graphic design, branding, logo design, app development, ecommerce, and marketing services for businesses across Michigan. We have launched 200+ websites, earned 129+ perfect five-star reviews, and helped clients scale from early-stage businesses to eight-figure exits. We work directly with business owners and are invested in your results from day one.
A boutique on the Old West Side, a retailer on State Street, and a specialty brand near Downtown all share the same challenge: giving customers a clean, confident way to buy without a cart or register in front of them. In a city shaped by education, tech, healthcare, and research, and with more PhDs per capita than anywhere in the country, shoppers notice when a store feels sloppy or slow.
Local resources: Ann Arbor / Ypsilanti Regional Chamber · University of Michigan
Join 129+ Michigan businesses that trust Fivenson Studios. Get a free consultation today.
