We design and build custom web applications for Ann Arbor businesses, from Downtown storefronts to research-driven teams near State Street, so your software works the way your business actually does.
There are 8,000+ businesses in Ann Arbor, and a lot of them are competing for the same searches. When someone types in what you do and adds Ann Arbor to the search, the top three results get the overwhelming majority of the clicks. If that is not you, it is someone else.
Web Applications is not just about adding your city name to a few pages. It is about your Google Business Profile, your site structure, your content, your backlinks, and a dozen other factors working together. We manage all of it so you can focus on running your business.
Off-the-shelf tools force Ann Arbor businesses to bend around the software. We build web applications around your real workflows, whether you run a clinic near Washtenaw Avenue or a startup off Main Street.
We architect applications on durable foundations so they grow as you do. As your customer base expands across Washtenaw County and beyond, your software keeps pace instead of breaking under it.
The code, the data, and the systems belong to you. We build with clean documentation and clear ownership so your Ann Arbor business stays independent, never locked into us or any single vendor.
We dig into your market, competitors, and customers in Ann Arbor to build a custom website design strategy that actually fits your business.
Before we build anything, you get a clear design direction, timeline, milestones, and exactly what to expect. No guesswork.
You'll see your site direction, branding layouts, or templates come together in real time. We revise until it converts like it should.
Fast-loading, mobile-optimized, and Web Applications-ready from day one. Your Washtenaw County website is engineered to rank and convert.
We handle migrations, DNS setups, Google Search Console index configs, and post-launch testing so you launch smoothly.
Success is a continuous loop. We analyze the user interaction data, refine our funnels, and iterate on what works to ensure sustained scaling.
Ready to Be Our Next Success Story?
Ann Arbor is home to roughly 121,000 residents and about 8,000 businesses, anchored by education, tech, healthcare, and research. In a city with more PhDs per capita than anywhere in the country, expectations for well-built software run high, and that is exactly the foundation we build on.
Whether customers find you on Google, Bing, or through an AI assistant, your visual brand is what makes them choose you. Fivenson Studios helps businesses across Ann Arbor and Washtenaw County look the part and win the business.
129+ five-star reviews from businesses across Washtenaw County and Michigan.
Fivenson Studios completely transformed our brand. The new identity has made a real difference in how customers perceive us · we've seen a direct increase in traffic since the rebrand launched.
The team understood our audience immediately. The materials they designed are clean, trustworthy, and exactly what we needed. Our new collateral speaks for itself with every client meeting.
We hired Fivenson for our brand identity and they knocked it out of the park. Our business stands out now and clients consistently comment on our professional image. Genuine ROI.
Every web applications project tailored to the unique needs of Washtenaw County businesses.
We optimize your Google Business Profile, build local citations, manage your review strategy, and get your site ranking in Google Maps for Ann Arbor searches.
We research the specific terms your Washtenaw County customers are actually searching and build a strategy around the ones that drive real business, not just traffic.
Title tags, meta descriptions, header structure, internal linking, image alt text, schema markup. We go through every page and make sure it is sending the right signals to search engines.
Quality backlinks from relevant, authoritative sources are one of the strongest ranking signals in Google. We build them through real relationships, digital PR, and content that earns links naturally.
Clear monthly reports that show your rankings, your traffic, and what we did that month. No jargon, no vanity metrics. Just an honest picture of how things are moving.
We create location-specific service pages and supporting content that ranks for the searches your Ann Arbor customers are making. Every piece is written to inform and to convert.
03 - Our Portfolio
Real Michigan businesses that came to us for results - and got them.
Simulating cinematic video walkthroughs of our real client websites & Web Applications engines.
Free consultation · no pressure, no obligation. We'll show you exactly what we'd do for your business.
Straight answers before you get started.
A website tells people who you are. A web application gives them something to do, like booking appointments, managing accounts, processing orders, or running internal operations. For many Ann Arbor businesses, the right move is a site that informs paired with an application that actually does the work. We help you decide which you need before a line of code is written.
Cost depends on what the application needs to do, how many users it serves, and how it connects to your other systems. A focused internal tool is a very different investment than a customer-facing platform. We scope the work in plain terms first, so you see the price tied to real outcomes before you commit to anything.
A focused first version often takes a few weeks to a couple of months, while larger platforms with many moving parts take longer. We usually launch a strong core version first, then build outward in stages. That way your Ann Arbor team is using the software and seeing value early instead of waiting for everything at once.
Yes. Most of the applications we build for Ann Arbor businesses connect to existing systems like CRMs, payment processors, scheduling tools, and accounting software. The goal is one connected ecosystem where information moves automatically, instead of separate tools that need constant manual updating.
Yes. We build responsive applications that work cleanly on phones, tablets, and desktops, because your customers and staff move between devices all day. Whether someone is on a laptop in Kerrytown or a phone on State Street, the experience stays clear and fast.
You own everything we build, including the code, the data, and the accounts. We document the work and hand over full ownership so you stay in control. Our Ann Arbor clients stay with us because they choose to, not because leaving would cost them their software.
Security is built in from the foundation, not added later. We use modern authentication, encrypt sensitive data, and follow current best practices for protecting user information. For Ann Arbor businesses in healthcare or research handling sensitive records, we build with those higher standards in mind from day one.
That is one of the strongest reasons to build one. By automating repetitive tasks like data entry, scheduling, follow-up, and reporting, a web application gives your team capacity to focus on higher-value work. Many Ann Arbor businesses use custom software to grow steadily without growing headcount at the same rate.
Software is never truly finished, so we plan for the long term. We offer ongoing support, monitoring, and improvements as your needs change and your business grows. You decide how involved you want us to be, from occasional updates to a continuing partnership that evolves the application over time.
Building software is a partnership that benefits from real understanding of your market and your goals. As an Ann Arbor team that has worked here since 2012, we know the local landscape across Washtenaw County, from Downtown to Burns Park to nearby Ypsilanti, Saline, and Dexter. That context helps us build software that fits your business and the people it serves.
Fivenson Studios serves businesses throughout Washtenaw County and surrounding Michigan communities.
Founded in 2012 and based in Ann Arbor, Michigan, Fivenson Studios is a full-service digital agency specializing in website design, Web Applications, graphic design, branding, logo design, app development, ecommerce, and marketing services for businesses across Michigan. We have launched 200+ websites, earned 129+ perfect five-star reviews, and helped clients scale from early-stage businesses to eight-figure exits. We work directly with business owners and are invested in your results from day one.
Ann Arbor's business community runs deep. The corridors along Woodward Avenue, Michigan Avenue, Grand River are active, and the industries driving most of the local economy · Automotive, Tech, Healthcare, Manufacturing · are all competing for the same customers online. Most of those searches start the same way: someone types what they need into Google and picks from the first few results. Where does your business show up right now?
We have helped businesses across Washtenaw County climb from page two to page one and into the Google Map Pack. If you are serious about growing your search visibility in Ann Arbor, we are a good fit.
Join 129+ Michigan businesses that trust Fivenson Studios. Get a free consultation today.
