When we have too much on our plate it’s usually because we have too much on our mind. You have to get off the treadmill and start focusing on what’s most important and most fruitful. Find some quiet time alone, even if all you have available is a few minutes.Focus on your breathing, ask yourself […]
After you’ve selected the keywords you want to optimize your website for, you need to focus on what is called on-page optimization. On page, optimization is what you do on your website pages to improve organic rankings. The good news is that through years of research and experimentation I have identified the most important on […]
Twitter is one of the most popular social media channels to market a business’s products or services. Yet many small business owners are unsure how to use Twitter’s 140-character micro-blog to reach potential customers online. Learning to use the platform will help you reach Twitter users interested in your products and services. In this […]
Search engine optimization practices have evolved alongside the improvements and refinements search engines have made to their algorithms. In order to take full advantage of the Press Release Optimization PR Newswire builds into the distribution of each press release, it’s important that you understand SEO practices and factors – and stay up to speed with […]
Many business owners use LinkedIn to their increase professional networks. The social network can also help your business grow! According to BIA/Kelsey, the reach small businesses receive through LinkedIn surpasses other social sites by more than thirty percent. Some starting points: If you haven’t already, create a company page. Highlight your brand, your products and services, […]
Include a headline: Headlines are not just for ads. Your reader’s eye will be drawn to your headline. Make it Magnetic! Use effective words: Some effective words to include are FREE, Easy, New, Now, Save, Revolutionary, Today, You, Yes and Breakthrough. Make your paragraphs short: Limit them to seven lines or less. Use simple words: […]
Consider adding Pinterest to your social media mix and promote your business with shared photos. Pinterest—the social site known for ‘pinning’ images users aspire to have, or know more about, or just share—is making changes that are getting a lot of buzz. If you’re using social media to promote your business and develop brand awareness, […]
So, you have finally set up your own blog. Congratulations, as this is one of the most effective ways to mark your online presence and to generate traffic. To make your blog work for you, you will need to fill it up with great articles on a regular basis (every day, if possible). Remember, online […]
Learn how your small business can use Instagram to share photos and videos, reach new customers and grow sales with a social media marketing strategy. If a picture is worth a thousand words, Instagram might be worth 1,000 new customers for your small business. The social media platform lets you easily share photos and videos with […]
Your company has been doing some digital marketing for a while, perhaps you even hired someone from the outside to handle it for you, and you feel like things are going in the right direction. You start thinking that it might be time to do even more and invest a bit more money to intensify […]
