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Lead Generation Through Email Marketing

If you really want to add power to your email campaign, while increasing response, there are a few simple tips to follow which will increase your reader’s sense of interest and your click-through rate, thus increasing the number of leads generated or sales made. Give your letters a human feel and personal touch. Otherwise, they […]

The Fundamentals of Quality Link Building

  Links are the connection between two pages across the web. In fact, all the web pages available on the Internet are connected via one or more links. These links play a crucial role in the search engine optimization as the search engines count on the links to award the web pages for their relevance […]

Target Marketing

What’s the single most important factor in the success of a marketing campaign? How clever are the advertisements? How good the product or service is? The price being charged? If you said “none of the above”, then I have to agree with you. The most important factor in marketing is targeting. You simply have to […]

Search Engine Ranking Factors

As someone who makes a living improving search engine rankings, I can tell you that there is a lot of bad information out there about SEO. What if I were to tell you that the road map for achieving top rankings was within your grasp? The holy grail of rankings is not imaginary. As is […]

Keep Your Company Branding Current

The one constant in business is changing. Nearly every product, service or solution gets replaced by something newer, better, and “different-er” than before. Take mobile texting for example. Teenagers live on it, spelling out each cryptic message in a matter of nanoseconds. They prefer it to email, or worse yet, utilizing verbal communication technology (formerly […]

Podcast Marketing

If you prefer to listen to this article please click the link Podcast Marketing Every business owner I know wants to get into Podcast marketing and does not have a really solid understanding of what this technology has to offer. Many believe that it is just an MP3 file that is placed directly on the website, […]

Best Ways to Advertising for Free

If you prefer to listen to this article please click the link Best Ways to Advertising for Free New marketers often come online, hoping to make their fortune, but the success rate is slim. The reasons for that difference between the successful and the unsuccessful are myriad, but one reason is that folks don’t advertise enough […]