People who are excited to come to work and dedicated to their jobs perform better. Makes sense. Employee engagement numbers are actually on the rise—in fact, they are highest since Gallup started tracking in 2000. The bad news? Less than one-third of U.S. workers are “involved in, enthusiastic about and committed to their work and workplace.”
Where does this leave the small business owner? If you haven’t before, it’s time to think about employee engagement. This doesn’t mean simply latching on to a buzzword and building a program. Sounds nifty, but engagement won’t come from a survey or a manual. You’re better off focusing on your leaders.
- Start at the beginning with a structured orientation program that involves managers and encourages mentorship.
- Facilitate ongoing training—make sure employees are in the right positions and have what they need to be successful.
- Model the behavior you want to see. Workplace culture, work ethic and passion for the company, product or service, or industry trickles down from the top.
Above all, develop your managers. It’s the one-to-one influence that goes beyond delegating and tracking output that equals happy and productive employees.
Fivenson Studios is based in Ann Arbor, Michigan, our graphic design team specializes in logo and webpage design, as well as marketing campaigns for social and print media. From flyers and brochures to targeted landing pages, we aim to bring your company into the spotlight and reach a greater range of potential customers.